Age Certification

You must be 21 years of age or older to view this website.  By entering this website, you agree that you are 21 years of age or older.

Falsifying your age for the purpose of purchasing products from this web site is illegal and punishable by law!


Effective Date:  May 11, 2017


This Site is owned, operated, and administered by Intrepid Brands, LLC d/b/a Aequitas Labs and/or its affiliates or contractors. The purpose of this Site is to provide you with information about Aequitas Labs’ products and services. Aequitas is committed to protecting the privacy of Internet users who visit this Site. This “Privacy Policy” explains the ways in which we collect, use, and protect any personal information you may provide by accessing or using, or otherwise through, this Site.

If you do not agree with this Privacy Policy, please do not access or use this Site.  If you have subscribed to receive information about our products and services and no longer wish to receive such information, you may use the unsubscribe feature or you may contact us as specified herein.

Please also review the Terms of Use, into which this Privacy Policy is incorporated by reference.

Note Regarding Adult Audience

This Site is intended only for consumers 21 years of age or older (or of legal age in their state of residence;  “Adults”). Aequitas Labs’ policy is to not market, sell, advertise, or promote its products to youth. Because we take this policy very seriously, any personal information you may provide may be shared with one or more third-party age verification service providers in order to confirm that you are old enough to access and use this Site. If we determine that you are not an Adult, any personal information you have provided to Aequitas Labs will not be stored.

Effective Date/Updates

The “Effective Date” of this Privacy Policy is listed above. We may change the Privacy Policy from time to time. Should we make any changes to this Privacy Policy, we will revise the “Effective Date” promptly.  If material changes are made to this Privacy Policy, we will place a notice on the Site’s home page indicating that there is a new Privacy Policy.

How We Collect Information

We collect personally identifiable information that you voluntarily provide to us.

What We Collect and How We Use It

Adult Status: Before accessing or using the Site, you must acknowledge and confirm your status as an Adult.

Sweepstakes, Promotions and Surveys: We may collect and save information you provide to us when you participate in any sweepstakes, promotion or survey sponsored by us. We use this information for business purposes, such as to respond to an inquiry that you initiate with us, or to provide you with advertising tailored to your interests.

User-Provided Information: Other than Adult status information, the only other information we collect and save is information you choose to provide to Aequitas Labs, through the Site’s designated contact links or through the mail.  This includes your email address that you have provided to us.

Use of the Site: We also monitor use of the Site and traffic patterns to improve the Site design and the products and services we offer, as well as to help us determine what offers, promotions, or information might be of interest to you.

Sharing Your Information

Unless you request for us to do so, with the following limited exceptions, we will not share or sell your personal information:

  1. Service Providers:  We contract with other entities to perform services on our behalf with respect to the provision and functioning of the Site. Such entities may have access to your personal information, but they are only permitted to use it for the purpose of providing services for us.
  2. Business Transfers:  In the event that a portion or all of our business is sold or merged with another entity, your personal information may be transferred to the other entity as a part of the business transfer or merger.
  3. Legal Matters:  We may disclose information about you if we have a good faith belief that it is necessary in order to: (a) protect and defend the rights, property, or safety of Aequitas Labs or its affiliates, other visitors to this Site, or the public; (b) enforce the Site’s Terms of Use; or (c) respond to claims that any such information violates or infringes upon the rights of others (whether such rights are contractual, legal, equitable, or otherwise). We may also disclose information as we deem necessary in order to satisfy any applicable law, regulation, legal process, or governmental request.


Our Site uses cookies. We use cookies to store a user’s response to the age-gate page and to determine when a user’s session should be timed out. Cookies also help us make sure only authorized users use the Site, and to collect anonymous information about how visitors access and use the Site. We do not use cookies to track or collect personally-identifiable information. If you are concerned about cookies, consult your browser’s “Help” documentation for more information about how to turn cookies on and off. Some features of this Site may not function properly if you disable cookies.

Access To and Amendment of Information

You can ask to review and correct the personal information that we maintain about you by contacting us here or by sending a written request to:

Aequitas Labs
ATTN: Consumer Affairs Department
5201 Interchange Way
Louisville, KY 40229


External Links

This Site may include links to other websites that may be of interest to you. Please be aware that once you leave this Site, use of any information you provide on another Site is governed by the Privacy Policy of the operator of that Site (if any).

Information Storage and Security

This Site and all information you voluntarily submit is collected, stored, and processed in the United States. We use reasonable physical, electronic, and administrative security procedures and practices appropriate to the nature of the information to protect any personal information that we maintain from unauthorized access, destruction, use, modification, or disclosure.

The Site is scanned on a regular basis for security holes and known vulnerabilities, and software updates and patches are applied automatically in order to make the Site as safe as possible for its visitors.

The personal information of Site visitors is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential.

Regardless of the effectiveness of our security measures, no security system is completely impenetrable. There are security and privacy limitations that are beyond our control. Any information you transfer to us is done at your sole risk. Accordingly, we cannot guarantee the security of our database or any communication you may send to us.

Please also note that email is not encrypted and is not considered a secure means of transmitting information (including personal and financial information). PLEASE DO NOT SEND US SENSITIVE INFORMATION VIA EMAIL.